Exclusive Deal Flow
Own the Funnel.
Not Just the Leads.
We build exclusive Exit Lab platforms for PE firms and M&A advisory groups who want proprietary deal sourcing in their target vertical. Your industry. Your data. Your leads. No shared network.
The Problem With Shared Networks
You Are Competing for the Same Introduction
Most lead generation services sell the same leads to multiple firms. The owner gets three calls from three advisors before they have even finished their coffee. By the time you reach them, they are already skeptical, overwhelmed, or committed to someone else.
- ✕Same leads sold to 3–5 competing firms
- ✕Owners overwhelmed by multiple calls
- ✕Race to the bottom on fees
- ✕No brand differentiation
- ✕You are a commodity
- Every lead is exclusively yours
- Owners opt in to speak with you specifically
- Your brand, your domain, your authority
- Content positions you as the industry expert
- You own the funnel
What's Included
A Complete Lead Generation Platform
We do not hand you a landing page. We build a full-scale content and assessment platform designed to attract, educate, and convert business owners in your target industry.
Valuation Scanner
A 5-minute assessment calibrated to your target industry. Revenue, margins, owner involvement, customer concentration, operational factors — all mapped to real transaction multiples.
Industry Blog & SEO Content
20+ articles written for your vertical, optimized for search. Business owners find your platform when they search for valuation, exit planning, and industry-specific M&A questions.
50 State M&A Guides
State-by-state guides covering local market conditions, regulatory considerations, and transaction data. Each guide is a search entry point that drives organic traffic.
EBITDA Multiples Database
Real transaction data for your industry. Owners see where their business falls relative to actual deal comps, building trust in the platform and in you.
Interactive Tools
Exit timeline calculator, readiness quizzes, and planning checklists. Each tool engages owners deeper and moves them closer to opting in for an introduction.
Nurture Email Sequence
Automated email series that educates owners post-assessment. Covers what drives their multiple, how to prepare, and when to engage an advisor. Warms leads before they reach you.
See It Live
This Is Not a Concept. It Is Running.
We have two Exit Lab platforms live right now. Visit them. Complete the assessment. Read the content. This is exactly what we build for your industry.
Exit Lab | HVAC
Complete valuation platform for HVAC business owners. Valuation scanner, 50 state guides, EBITDA multiples, blog content, and lead capture.
Visit exitlabhvac.com
Exit Lab | Home Care
Built for home care and home health agency owners. Payer mix analysis, caregiver metrics, operational benchmarks, and industry-specific content.
Visit exitlabhomecare.comThe Build Process
From Discovery to Deal Flow in 4 Weeks
Discovery Call
Day 1We learn your target industry, deal criteria, geography, and what makes a qualified lead for your firm. 30 minutes.
Industry Research & Data
Week 1–2We research transaction multiples, valuation drivers, and market dynamics for your vertical. We build the valuation model and calibrate it against real deal data.
Platform Build
Week 2–4We build your complete Exit Lab: valuation scanner, 50 state guides, blog content, interactive tools, email sequences, and lead capture. Your brand, your domain, your data.
Launch & Optimize
Week 4+Your platform goes live. We monitor traffic, assessment completions, and lead quality. We optimize conversion and content based on real performance data.
Investment
What Does This Cost?
Each platform is a custom build. Pricing depends on the industry complexity, content scope, and specific requirements. Here is what to expect.
Platform Build
Starting at
$15,000
One-time build fee
Your complete Exit Lab platform — custom-built for your target industry, branded to your firm, deployed on your domain.
Final pricing depends on vertical complexity and content scope. Scoped during discovery call.
Launch & Growth
OptionalMonthly retainer
$2,500 – $5,000
Per month · start or stop anytime
Organic SEO takes 3–6 months to compound. If you want leads in 30–60 days, we deploy a launch strategy alongside the organic content.
Ad spend is separate and managed transparently. Most firms start at $2K–$5K/month in ad budget.
One closed deal pays for everything.
Every platform is scoped individually. Fill out the form below to discuss your industry and requirements.
Common Questions
Frequently Asked Questions
Ready to Own Your Deal Flow?
Tell us your target industry. We will show you exactly how we would build your platform, what the lead flow looks like, and what it takes to get started.
Request a Discovery Call
Tell us about your firm and target industry. We will reach out within one business day.
Prefer email? Reach us at [email protected]